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Gnizy, I., & Shoham, A. (2014). Uncovering the influence of the international marketing function in international firms. International Marketing Review, 31(1), 51-78. Read the article.
Hoppner, J. J., & Griffith, D. A. (2015). Looking back to move forward: A review of the evolution of research in international marketing channels. Journal of Retailing, 91(4), 610-626. Read the article.
Risko, T., & Wiwczaroski, T. (2014). From domestic marketing through international marketing to intercultural marketing. Economic Affairs, 59(3), 439-447. Read the article.
Yang, Z., Su, C., & Fam, K-S. (2012). Dealing with institutional distances in international marketing channels: Governance strategies that engender legitimacy and efficiency. Journal of Marketing, 76(3), 41-55. Read the article.
Rios-Morales, R., Gamberger, D., Smuc, T., & Azuaje, F. (2009). Innovative methods in assessing political risk for business internationalization. Research in International Business and Finance, 23(2), 144-156. Read the article.
Giambona, E., Graham, J. R., & Harvey, C. R. (2017). The management of political risk. Journal of International Business Studies, 48(4), 523-533. Read the article.
