COM-2010 v1

Rabourn, L. (2019). Persuasive techniques & rhetoric (logos, ethos, pathos). Retrieved from https://www.oercommons.org/authoring/55399-persuasive-techniques-rhetoric-logos-ethos-pathos/view

• After reviewing this resource, you should know how use ethos, pathos, and logos to persuade.

Williams, G. (n.d.). Ethos-pathos-logos-the-3-rhetorical-appeals. Retrieved from http://georgehwilliams.pbworks.com/w/page/14266873/Ethos-Pathos-Logos-The-3-Rhetorical-Appeals

• After reviewing this resource, you should know more about ethos, pathos and logos to write your persuasive speech.

Weresh, M. H. (2020). Ethos at the intersection: Classical insights for contemporary application. Nevada Law Journal, 20(3), 877. Retrieved from https://search.ebscohost.com/login.aspx?authtype=shib&custid=natuniv&direct=true&db=edb&AN=144223790&site=eds-live

• Two questions will guide the effort to locate ethotic appeal in persuasive texts. The first is a longstanding debate about whether a speaker or writer must possess ethos or good character, or whether ethotic appeal might be based upon an appearance of ethos. The second, related question is another debatable concept within considerations of ethos--that of its dwelling. Does ethos dwell in the speaker/writer? In the speech/text? Or in the exchange that takes place between speaker/writer and the audience? A careful consideration of classical and contemporary notions of ethos reveals that it dwells in all of these places. This article explores written text, but by reading it, you gain important background on how to bring ethos to your speeches as well.

Wisotsky S. (2011). Speak with style and authority. Litigation, 37(2), 16-22. Retrieved from https://search.ebscohost.com/login.aspx?direct=true&AuthType=sso&db=a9h&AN=61023807&site=eds-live&scope=site&custid=natuniv

• The article offers tips and suggestions to litigants on public speaking. It states that attorneys must be adept in speaking in a courtroom and other venues including bar association meetings, to commissions, and presentations to prospective clients. It advises lawyers to pay attention to their pitch, pace, or volume of their voices while speaking. It further suggests that one should consider time duration, posture and maintain eye-contact with the audience. While this article is targeted towards lawyers, the same principles apply for effective public speaking in the classroom.

Logical fallacies. (n.d.). Retrieved from https://www.oercommons.org/courses/logical-fallacies-2/view

• After reviewing this resource, you should be more familiar with logical fallacies and how to avoid them.

Ball, A. (2016). Are fallacies vices? Topoi, 35(2), 423–429. https://search.ebscohost.com/login.aspx?direct=true&AuthType=sso&db=ofs&AN=118328377&site=eds-live&scope=site&custid=natuniv

• This article explains that leaning on logical fallacies can make audiences think that you lack in moral character.

Di Carlo, G. S. (2015). Pathos as a communicative strategy for online knowledge dissemination: The case of TED talks. 3L: Southeast Asian Journal of English Language Studies, 21(1), 23–34. https://search.ebscohost.com/login.aspx?direct=true&AuthType=sso&db=ehh&AN=102066383&site=eds-live&scope=site&custid=natuniv

• This article uses TED Talks as an example to illustrate how the use of pathos is effective at persuading and connecting with your audience.

McDermott, V. M. (2004). Using motivated sequence in persuasive speaking: The speech for charity. Communication Teacher, 18(1), 13–14. https://search.ebscohost.com/login.aspx?direct=true&AuthType=sso&db=eric&AN=EJ889924&site=eds-live&scope=site&custid=natuniv

• If you choose to do a speech about donating to a charity, this article shows you how to structure your speech using Monroe’s Motivated Sequence.

Lindauer, M., Mayorga, M., Greene, J., Slovic, P., Västfjäll, D., & Singer, P. (2020). Comparing the effect of rational and emotional appeals on donation behavior. Judgment & Decision Making, 15(3), 413–420. Retrieved from https://search.ebscohost.com/login.aspx?direct=true&AuthType=sso&db=a9h&AN=143516607&site=eds-live&scope=site&custid=natuniv

• This article explores the importance of both rational (logos) and emotional (pathos) appeals in persuading people to act.

Leopold, L. (2017). Stunning statistics for persuasive speaking. Communication Teacher, 31(1), 21–26. https://search.ebscohost.com/login.aspx?direct=true&AuthType=sso&db=eric&AN=EJ1120136&site=eds-live&scope=site&custid=natuniv

• This article helps you understand how to include statistics in your persuasive speech without bogging it down.